Descriptions influence search rankings AND conversions. Use this template.
The Template
Lines 1-2 (visible in search):
🎯 [Keyword-rich hook: what they'll learn + benefit]
👇 [Main link / CTA]
Body:
📝 In this video: [2-3 sentence summary with keywords naturally included]
⏱️ TIMESTAMPS:
0:00 Intro
1:23 [Chapter 1]
4:56 [Chapter 2]
🔗 LINKS:
[Product/tool links]
[Social links]
📱 FOLLOW ME:
[All socials]
End:
3-5 hashtags: #[Niche] #[Topic] #[ChannelName]
SEO Tips
- 200+ words total helps ranking
- Keyword in first 2 sentences
- Natural language — no keyword stuffing
- Timestamps double as Google-indexed chapters