Facebook rewards "meaningful interactions". Here's how to get them.
10 Tactics
- Ask questions: posts ending with questions get 2x comments
- Fill-in-the-blank: "My weekend plan is ___" — irresistible
- This or that: binary choices spark debate
- Go live weekly: lives get 6x more interactions
- Post native video: outperforms YouTube links massively
- Share user content: repost customer photos (with permission)
- Controversial (light) takes: respectful debates explode
- Timely posts: festivals, matches, trending topics
- Reply to everything: doubles your comment count
- Boost winners: Rs 300-500 behind proven posts
What Hurts Engagement
External links (post them in comments instead), engagement bait ("like if..."), and posting 5x daily (each post cannibalizes the last).